It’s been observed that since 2017, approximately 50% of the web traffic is coming via mobile devices like smartphones, and the number is likely to increase this year and also hereafter, with many companies and organisations accelerating their digital transformation and presence. So, mobile app development has become more acceptable than ever for most organisations and businesses. However, the question is whether to develop a mobile application or a responsive website design.

The whole digital scenario is getting more vibrant with the introduction of new technologies like the roll-out of 5G, IoT platforms, VR, AR, AI and more in the coming days. Although the mobile app is very similar looking to the responsive mobile website, the two are different and you have to decide which medium is suitable for your business or objectives. This article will examine the factors that impact the user experience in mobile apps when compared to mobile sites.

Mobile apps are making headway : Mobile apps have to be downloaded and used on the device for full functionalities. They are built specifically for platforms like Android or iOS, which are called native apps. Usually they offer a more responsive and faster experience than mobile websites.

Interactive engagement : The mobile app offers a new channel of engagement for users or clients. It offers more specific and customized engagement features than a responsive website.

Better Customization : Users can set preferences on the downloaded app as per their needs from the given options. An app can track the user engagement to offer better interaction, offer recommendations and updates to become user-friendly based on location, preferences, user behavior and more. It offers more feedback, automated features and communication opportunities.

Offline work-ability : The mobile application can run sans connectivity, offering relevant content or functionalities and later update itself with internet access.

More intuitive UI : Mobile apps are built for a better engagement and so offer an intuitive interface to users to do their desired tasks better. Building the app specifically for a mobile platform offers certain custom functionalities and unique characteristics. Responsive website design may not meet this standard expected.

Access In-built device features : The mobile app can access the in-built features and capabilities of the device it is on, like the GPS or the camera. It enhances usability and convenience for users easily.

Considering The Responsive Mobile Website Design : Responsive websites can accommodate itself to different screen sizes. It is actually a customized version that can be used on a mobile device drawn from the regular website.

The User Experience offered : A responsive website design can be accessed from any mobile device whereas the mobile app functions on specific mobile platforms.

Connectivity and updates : The responsive website design needs constant internet connectivity to work, but the network access quality and speed will impact the user experience. It does not need a defined OS and need not be downloaded or installed, available for free and need not be updated. The website is simultaneously updated and available live.

Cost Factor : Although the mobile website can be cost-effective, the decision depends on complexity required and the experience demanded by the user which an app developer can offer, and the platforms preferred by the app owner.

 To Conclude

Looking at numbers the mobile app seems the more preferred medium to offer a better UX for users or customers and its popularity only increases with more technology inputs. However, the mobile site can offer freely availability and content to a wider range of people. Whereas the mobile platform gains customer royalty with better engagement, interaction and communication with the customer. In many ways both mobile app & a responsive website design can be a two-way strategy and valuable method or approach to reach your target audience.

In our highly networked world, the popularity and demand for mobile apps only grows. To find out more  about how we can serve you and your business objectives, please browse our website  (www.mobileappoutsourcing.com) or leave us an enquiry. Our team will get in touch with you as soon as possible.

Artificial Intelligence is getting adapted into many products. The AI application like Chatbots has been received very well in business circles and is a turning point in boosting up sales results over digital media. What began earlier as a simple automated tool for answering queries in customer support has now evolved into the AI driven Chabot, which even understands the context of the question asked.

 Advantages of Chatbots in Mobile App

With retail businesses increasingly going online, shoppers get easy access to e-commerce stores and the Chabot application secures the visitor/user with responsive dialogue in text chat.

 Generate Leads from Engaging Visitors

Chatbots can effectively interact with the customer or casual visitor to understand their needs and expectations, which can result in a healthy engagement leading to good UX and retain them creating a sales lead.

 Customized recommendations

Chatbots in mobile app not only answer questions, it can trace the customers shopping history to offer purchase recommendations relevant to their buying habits to improve chances of purchase/order.

 Shorter Sales Cycle

Sales Lead information is collected and compiled automatically by Chatbots. AI is used to follow up the prospect, thus cutting down the time and resources used in the sales process.

 Up-selling / Cross-selling Opportunities

When a prospective customer lands on the e-store, but doesn’t get an exact product match, the Chatbots can suggest other verisimilar products to encourage alternative buying; using the concept of upselling or cross-selling.

 After-sales customer service role

For any brand after-sales customer service is critical to retain customers and encourage repeat orders. After sales questions are on very similar lines which a Chatbots can handle automatically with replies to offer better customer response with lesser investment.

 Factors in favour of Chatbots

• Increasing availability of digital and portable devices, like smartphones, wider connectivity and increasing Bandwidth
• A trend towards E-Commerce and the Consumer’s preference to Chatbots as mobile device usage is proliferating and pandemics are keeping people indoors
• To meet current needs, small and local businesses are looking for 24×7 support which AI-powered Chatbots can offer economically on a pre-built platform (even via social media)

 Unique features of a Chatbots

• Chatbots offer a’ Welcome’ or friendly messages or virtual gestures to First-Time Visitors/Customers
• The application can answer FAQs quickly and easily
• With AI, it can ‘Tag’ customers to follow up later in various ways to boost sales
• The system can retrieve unused ‘shopping carts’ of older customers
• Customers about to quit can be stalled and engaged by Chatbots
• The system helps users to track the Status of Orders
• Chatbots can promptly inform customers of Incentives/benefits through different means
• The system can store information securely for generating mailing lists
• It supports and assists a better Shopping Experience

 Final word

Be clear about your Budget to develop the Chabot support you need, as it could cost you a tidy sum. Technology is advancing fast and voice-assisted applications, like Siri, Alexa and Google Assistant are already trending with brands. Using Chatbots you bring personalisation to your social media campaign.

In our world, data has become an asset for any business organisation. Chatbots are automated to segregate, classify and analyse data. The customer profiling by AI can enhance personalisation and customers usually prefer a familiar, friendly e-store.

The Chabot is capable of mimicking a human dialog online and by answering 80% of their usual questions, it becomes an effective tool offering 24×7 assistance. In fact, a majority of customers expect it on a shopping site and it creates a good first impression. The Chabot is part of your futuristic sales team, helping in better customer service. So brands need to leverage the power of AI supported Chatbots to boost up sales figures for a company, especially via mobile apps.

To know more browse our site (www.mobileappoutsourcing.com), or leave us an enquiry. We’ll get in touch with you as soon as possible.

In a digital world, hackers have become a big threat and obviously to mobile app security as they are active in existing networks. A recent study estimates that 1 out of 36 mobile phones have got an app facing a high risk threat. Data analysed has pointed out that over 71% of fraudulent transactions have been detected from mobile apps, when compared to web applications.

Consider threats and vulnerabilities seriously.

Mobile developers have to consider these aspects in security so as to avert threats to the users’ personal information and data. They need to be cautious to include the security protocols as required when building the app, to face the increasing threats of hackers and vulnerabilities.

About Mobile App security.

Mobile app security means securing the mobile application from external threat such as hackers or fraudsters, spyware, malware or phishing and other digital breaches, or vulnerabilities, affecting personal and financial information of app users and owners.

Statistics reveal that over 13 million devices have been affected by malware because of an app’s weakness and unwillingness of those app owners not keen in securing the app for its users. A vulnerable app can result in damaging the brand image of the product or company.

Be specific in your app idea.

Set the top priorities and focus on growth before to set out to build upon your app idea. Give clear instructions to developers on how to reach your goals and targets, whatever type of platform or framework you may adopt for your mobile application.

Security Loopholes.

A well-planned approach to functionality, working on a seamless interface, is what is expected of mobile apps by end-users. So, to prevent security threats found on the servers and networks, anti-virus applications have been designed and used. All these facts have to be considered while building the app on a chosen platform to plug security lapses.

App security threat deterrence.

Authentication checks. Many developers use the same password for many apps. If such a password is hacked, it could be a big threat to overall security. So multi-factor authentication becomes necessary, such as, bio-metric scan, SMS code or even a security question for permitting access.

Proper encryption: Due to lack of proper encryption of the code, the data and information can be tracked, which has to be tackled with proper encryption to avoid code theft, ID theft, privacy violations and other vulnerabilities. Hackers will be able to use malware, access the data and create problems.

Prevent Reverse Engineering: The threat of reverse engineering is it exposes the app to hackers. A convincing fake app which is a replica of another authentic app is developed with malicious intent of infecting malware, generating revenue and pilfering information. Reverse engineering will reveal the metadata provided in code meant for debugging, but can help the hacker find how the app functions at back-end, then expose the encryption and the source code and maybe more. Obfuscate the code to present reverse engineering.

Malicious Code injection: User generated content can be a potential threat, such as, forms and comments filled in by the user. For example, a hacker can input lines of JavaScript into a login form and then get access to private information surreptitiously.

Data Storage Vulnerabilities. Another threat is insecure data storage of apps and devices. Many applications can store data in the form of cookies in the SQL database, which is not secure as a cunning hacker can access it secretly. Proper procedures must be laid by developers to handle the app’s cache which holds the data, images and other information.

As the popularity of mobile apps keeps growing globally, it is also becoming increasingly the target of hackers and cyber criminals. Mobile app security is surely of great importance in the days to come. To know more about how we can serve you please go over our site (www.mobileappoutsourcing.com), or leave us an enquiry. Our team will get in touch with you as soon as possible.

To develop your app idea into an effective mobile app quickly and to simultaneously reduce development costs try using a cross platform tech, but you have to make an educated choice of the framework. Cross-platform mobile app development solutions have gained popularity quickly and there are two leading market players here – Flutter and React Native. However, the task is to build a great commercial mobile app for a customer using the best framework. Let’s take up Flutter which is versatile.

Flutter from Google

Flutter arrived on the scene in December of 2018 at a launch event promoted by Google and now it has gained acceptance as an open-source portable UI Software Development Kit (SDK) to create cross-platform applications. So, from a single codebase, applications can be developed for iOS, Mac, Android, Windows, Linux, Google Fuchsia and the web.

Advantage in Flutter App Development

Business decision makers raise some critical queries that help them decide on the platforms and the framework they would prefer to choose. Flutter will be able to answer most of their questions. It can provide –

• One codebase to get the fastest time-to-market and more dynamic application development.
• Lesser testing needed and the quality assurance process can be faster as it works on multiple platforms.
• It naturally leads to a user-friendly app with a better design offering customized widgets.
• The new app developed will look the same on older versions of iOS or Android OS as well as in the newer versions.
• It is good for Minimum Viable Product (MVP) if you have little time and need to show the app to your customer quickly for approval.
• Your app can communicate via Bluetooth plugins with any hardware and it’s good for every kind of mobile app.
• Considering the many advantages it gives to business and development teams, it is a great opportunity to build them high performing beautiful mobile apps befitting their custom requirements on either platforms

Flutter 1.22.2 is now available, so go ahead and use it to save time and money in your cross-platform mobile app development project.

Customised Mobile App Development

The Flutter framework is optimized for 2D mobile apps that need to be run on Web Pages or on the Desktop PC. It is great for interactive apps that need to deliver brand-first designs and good for those that need to look like stock platform apps, all can be built with Flutter. You can also build full feature apps including 3^rd part SDKs, geolocation, camera, network, storage and more.

 Why is FLUTTER unique?

As an option for building cross-platform mobile apps, Flutter differs from most other tools since it uses neither OEM widgets shipped with the device nor web-view. To design widgets, it uses its own its own high-performance rendering.

It is also different as it has only a thin layer of C/C++ code and implements most of its system in Dart which developers can easily read, replace or remove to give them greater control over the system. Hence for the majority of the system this significantly lowers the bar to approachability.

To Conclude

Before making a decision on cross-platform mobile app development, first do a cost benefit analysis to evaluate how a mobile platform will help your business or service. If it will do good, then go for hybrid mobile app, as it can work on the major mobile platforms and on web, accessible for more users & across many devices.

Mobileappoutsourcing as an app outsourcing service, develops great android and iOS mobile apps in Flutter for any generic or unique business requirement. Our team can help you to choose what suits your project best. More details are available on our website (www.mobileappoutsourcing.com). You can also send in a filled enquiry form from our site and our team will contact you as soon as possible.

Ionic Framework arrived in the mobile app development scene in 2013 and is now a preferred choice for hybrid mobile application development. It was introduced as an open source SDK for providing a platform for Android and iOS hybrid mobile app development and known for offering platform specific UI elements for both iOS and Android via its library of native components. Basically an npm module, it now has around 5 million apps built using it and requires Node.js installed to function. Web-pages created are run on device’s browser instance WebView, to gain every bit of the functionality required Ionic Native was created based on a set of Cordova plugins to support APIs & integration.

Advantages in Ionic mobile app development:

Ionic provides a number of advantages for mobile app development. A study has found it to garner more than 3.2% of the mobile app market share. A single codebase is used for various platforms. Ionic framework uses JavaScript, CSS and HTML as core and is built on Angular framework and Apache Cordova, for application development. Although the latest Ionic version now offers framework agnostic capability, Angular can still be used as before. By using Ionic you can build apps without native app developers working on it. Those acquainted with web technologies and Angular will be able to use Ionic, leveraging the web skills to build apps by forming just one codebase for all platforms.

Advantages include:

• Reduction of development costs saving on hiring native developers, on codebase maintenance.
• Easy maintenance via built-in browser debugging tools and instrument.
• Faster time-to-market on both Android and iOS platforms.
• Easily transform your Ionic app into a desktop application or PWA

The economic advantage of Ionic framework is obvious for a mobile app developer / development company. If you intend to launch your hybrid mobile app quickly on both the app stores, it becomes significantly cheaper than native app development across iOS, Android or even Windows devices, using a single codebase.

The Ease in Learning and Using Popular Technologies

•  Web technologies, especially JavaScript, are widespread in use by front-end developers, who are amongst all developer types the third largest group. Besides, you will have no difficulty in finding Ionic developers for your projects.
• Front-end developers can quickly grasp the basics of Ionic which is considered to be an easy-to-learn tool or select from various frameworks that it supports. It is easy to create applications using the web technology stack, but to fix or develop a plugin specifically, you’ll need a native mobile app developer.

Wide choice of Integration and Plugins

Get more out of your Ionic application by integrating it with numerous tools provided for security, payment, analytics and others. It also has many plugins that help it integrate with the hardware of the devices.

Wide range of UI Elements to use.

Thanks to Ionic’s UI component library, a wide range of components can be used to construct graphic user interface (GUI) quickly and also customize, paired with web components; Mimicking the native look and feel at no additional costs.

Quick Prototyping

Using ready-made UI elements, Ionic creates prototyping of the app under development in a short time. Developers use the Ionic Creator to drag and drop components to speedily construct an interactive prototype but not the whole app.

Convenient Mobile app Testing

As Ionic mobile apps work via WebView, the device’s browser can be utilized to test the app. Browsers offer built-in debugging and testing tools for convenient testing for Ionic apps.

 Some of the drawbacks

•  Ionic mobile app development lacks performance when it comes to heavy applications compared with native applications.
• Rendering the app on WebView will give good results for common functionality as it is browser centric. But in case of heavy applications that may use augmented reality, via the device or in the case of heavy graphics, 3D animation, it will slow down the app. Some community authorities claim that poor performance is not the fault of the framework itself but of bad code.
• You build an application with Ionic using plugins to access native functionality. Sometimes you may not find the right plugin or module for some specific feature then you will have to develop the plugin and it has to be transformed into JavaScript.
• In software development hot reloading is seen as a standard feature. Ionic does not provide hot reloading using live reloading instead. Whenever developers apply changes the app has to be restarted.
• When building hybrid apps security is a common issue. Basically your Ionic application is a website running on the device. So you have to use security measures on the app just as you protect your site.

To Conclude

The question is whether you have the in-depth knowledge about web and mobile application. Nevertheless, before taking up ionic mobile app development, it is wise to first make a cost benefit analysis to assess whether a mobile platform is viable for your business. If yes, go for an hybrid mobile app development, as it can work on both major mobile app platforms for more users and on many devices too, to push your online presence.

Mobile App Outsourcing, an outsourcing services company in India develops great Android and iOS mobile apps for any businesses. Have a talk with our mobile app development experts to choose what suits best. Know more from our website – www.mobileappoutsourcing.com promoted by ANGLER Technologies. Just submit an enquiry and our tech team will get in touch with you as early as possible.

Building your mobile app will cost you valuable time and money till the date of launch arrives. However, your launch plan is equally important as part of you marketing strategy because there are smaller tasks you need to manage will help your push it to a successful external launch. The attention you draw to your app after launch is not in your control, but there are certain tasks to help you get a greater chance of initial success. Here some useful tips to go about it.

 Using Promo Codes

The promo code for your app, which is approved but yet to go live, allows you to let selected people to view the final app before actual launch. This strategy allows the press reporters to review the mobile application for coverage during launch and help get a good review published immediately.

Ready a Press Kit

A press kit for your app helps anyone to review or write about your new mobile app. It can contain the app store link and app description, the app icon, the app screenshots and possibly a one-minute video demo and some images for advertising and promotion.

Get Ready your Customer Support System

Customer support is also an important factor in marketing. Good customer support will lead to customer satisfaction, which is an important metric for your app’s success. As part of your marketing plan during the pre-launch period to collect feedback and FAQ information to enhance your customer support right from launch date and thereafter.

Develop a Key Message

Your marketing strategy should position your app in the market appropriately. Develop a key marketing message that is consistent and able to grab attention of potential users. Use it everywhere possible, like in the app store, your website, the press kit, advertising collateral’s, outreach message and other media.

Your website is important

Your website is still a valuable reference point for any potential user who wishes to explore the app’s features and uses. Your site will authenticate the app and also stand as a marketing head office. It can encourage via organic search more downloads. Make sure you start an app landing page and other online support with promotion in digital media.

Keep monitoring all channels

Maintain active social media accounts and the website with support portal to keep a watch on what’s happening around your new app. You can identify new opportunities and respond better to people and prospects.

To Conclude

 Plan the time of the release of your app and announce a launch date, so as to work effectively. Do some outreach for your launch day by approaching the press and try get coverage of the release. Make the necessary updates as you continue with the launch, even in social media. Remember the launch is just the beginning of the long journey

However, develop an hybrid app, maybe using Flutter framework, as it will work on both iOS and Android  mobile platforms catering to a bigger population of users and multiple devices, to push your online presence wider. Prepare an official announcement relevant to the launch and the capability of the mobile application.

We are leading mobile app outsourcing services company in India capable of developing the great android and iOS mobile apps for your business or service. Have a chat with our app development experts to know what suits you best.

Know more from our website – www.mobileappoutsourcing.com promoted by ANGLER. Just submit an enquiry and our team will get in touch with you as early as possible.

Smartphones and Mobile App Development technologies have taken deep roots into our society and the industry irrespective of verticals. This innovation in mobility has benefited e-commerce in particular and by integrating this tech into our system we are devising a new term – “m-commerce”. With smartphone usage ever increasing, it has changed the traditional ways of shoppers, putting the store into their pockets and enabling price comparison via mobile apps. Brands now have greater access to potential customers via native apps / hybrid mobile apps. With smartphones getting cheaper and internet access affordable, today major brands and stores have gone online. The advanced features embedded on mobile apps and mobile devices has enhanced the buying experience to new levels and revenue generation by its scale.

Stakeholders in e-Commerce are taking to various channels and social networking to promote and advertise their mobile apps, to promote their business. Driving this mobile and e-commerce business are some important factors & we shall examine them here.

Pervasive Mobile App Development Technologies: As discussed here earlier, mobile apps have become the key to revolutionizing e-commerce in India and across other parts of the world. Mobile app development has become a key factor in satisfying innumerable consumer needs. The mobile app has transformed into a virtual showroom or shopping mall with personalized shopping experience directly into the pockets of their relevant audience. Technologies like Virtual Reality (VR) and Artificial Intelligence (AI) have greatly enhanced the mobile apps via its user interface and user experience.

Using Push Notifications: Push notifications to mobile devices play a key role in promotion as they prompt, via the app, the target audience to respond to deal or maybe a sale, that could encourage impulsive buying too.

Location-based Services: Modern telecommunication has enabled location positioning via the mobile app, to help sellers identify the customers and their proximity to a point of sale. The Global Positioning Technology (GPS) enables big data and real-time data analytics to generate personalized recommendations for purchase to individuals, based on their social media likes, shopping history, demography, etc.

Social Media as an Influencer: Social media generates ‘likes’ or ’dislikes’ and sharing of recommendations, which all play the role of a virtual influencer. The social media platforms have good penetration into the target markets, owing to customer profiling and the smartphone or mobile device.

Payment Gateways & Wallets. Modern software technology has enabled e-commerce with online payment gateways and methods, supported by online banking and financial transactions using digital and internet technologies. Payments done through the smartphone or tablet has been facilitated by mobile apps or wallets which are safe and secure for transactions.

MobileApp Outsourcing promoted by ANGLER Technologies, is in the business of developing native / hybrid mobile app development for any business idea you have. Just converse with our mobile app development experts to find what suits you best, like Android apps or iOS apps, native or hybrid apps.

Find out more about our services and products from our website – www.mobileappoutsourcing.com. You may also submit the enquiry form available online and our team will contact you very soon.

The ubiquitous smartphone and Mobile Apps have effectively infiltrated the personal life of people today. Online Businesses have secured extraordinary access to customers virtually and are helped to build a bigger customer base using mobile apps besides other sources. We see mobile apps are being built & launched every day for various purposes online, from all over the world. From local grocery stores and schools, to large businesses and corporate houses, everybody is developing such applications for their advantage in an increasingly connected world.

If you own or run vegetable and grocery stores or even own a chain of stores, you can go virtually online to offer a great shopping experience to your customers. Moreover, your gain an online presence and also attract more mobile savvy customers. It could also serve existing customers conveniently, as in the case of lock-down or containment zone, which has become a socio-economic issue nowadays. However, how should the app work on a mobile platform and what are its important features that can help build your business? Let’s take a look here.

Registering and Profiling the user. Your potential online customer interacts with your service the first time by registering in your grocery mobile app which includes a personal profile document to obtain all needed data of the user. Another option is to sign up via the selected social networks. The user profile interface is easy to manage online.

Built-in Search Function People using the app will surely want a search option to find the product they want. It will include filters and suggestions to help the user in his/her search and also find offers via the app.

Payment Options. The grocery mobile app has multiple alternatives for paying that contributes effectively to the online business facilitating customers to pay easy and fast, via internet banking, electronic wallet, etc.

Customizing the shopping app: While developing the grocery mobile app one should do everything to meet customer expectations and provide an enjoyable user experience and engagement. Mobile app owners try to retain and attract as many customers with pleasing user engagement and offering great variety of products of high quality. Organizing the products over the online store is an important task. From selecting a product to making a payment, the process should be really user-friendly.

Push Notifications. Push notification is a must have feature to keep the audience and clientele interested and posted. Data in user profiles are used to send personalized notifications on discounts, coupons, offers or deals.

Order & Delivery solutions. To suit the convenience of customers the app should offer all variants for pick up or delivery of products. The process should include an order monitoring or tracking option and even option to cancel the order via the shopping / grocery mobile app.

Other features needed. Your grocery shopping app need to be improved over time and so include a feedback facility for users. Comments and reviews are a great source of learning & value addition. A

Helpdesk offering 24×7 support and assistance is preferable, as users sometimes need some advice on buying. Apps can also have texting, email, telecall or even chat-bot functions included.

Additional features always help. More functions on the app can improve the shopping experience of users. Facilitate repeated order by an easy check-out & shipping process and use the purchase history in support. To increase loyalty, frequent buyers can be identified and rewarded.

Add a Wish-list function so that potential buyers can include items to be purchased later. An option to set reminders will also help. Just as an automatic list generator in response to a query or theme or offer can help, add a voice recognition feature so that users can dictate instead of type a list. Group your products in a smart organizer to facilitate purchases category-wise. Some shopping apps are designed for price or product comparison with competition retailers, saving the user a lot of trouble. Considering the increasing number of online shoppers and apps and rapidly advancing technology affecting buying behavior, a mobile app is in the right direction to move.

To ensure the success of your grocery mobile app by its smooth functionality on the launch day, test it during development. So, follow a testing strategy that employs real devices, emulators / simulators and other mobile app testing platforms. But you needn’t hire a resident mobile app development team to work for you. Just outsource your grocery mobile app development from a reliable mobile app developer, who will be your experienced and dependable partner.

Employ the right skill-sets required in app development from ANGLER to develop your grocery mobile app idea or the project. Our team is skilled in developing apps for any special purposes, or for any business. Find more details at Mobileapp Outsourcing . Just share us your enquiry, Our team will contact you as soon as possible.

Mobile apps have always penetrated easily the personal spectrum of our daily life. As communities the world over face the lock-down crisis, owing to the COVID-19 pandemic, more things have gone online than ever before. Undoubtedly the handy smartphone has become an indispensable device for most people in the lock-down or quarantine zones. The telecommunication network has given a helping hand to get everybody connected.

Media reports have pointed to a tremendous increase in the use, download and sharing of mobile apps. Online shopping apps and many video-calling apps and also social media apps, have recorded very high usage recently. Notably ZOOM is being increasingly downloaded. It’s even being used by schools for classes. Similar too is the case of house-party mobile app which showed 16 times increase in users (now at 3,28,000).

As everyone has more time at their hands, away from the hustle and bustle of daily life, even gaming and entertainment apps are right behind in the race, with a tremendous spurt in Monthly Active Users. Educational and learning apps are also adding more users every day. Other gainers include online retailers and e-stores, financial & banking apps and payment apps have also seen unprecedented usage and user sign-ups recently. Even the government has apps to helps people out during these difficult times, like the BHIM or UMANG apps or even the Aarogya Sethu to track COVID-19 spread.

Undoubtedly, this is the time when a mobile app can leverage your organisation, business or service. If you have already built one, you can enhance or upgrade it. But if you want to develop a new mobile application you have to put a developer at work. Evaluate the pros and cons involved, the platform, the current situation your industry or sector is in, and the budget that is feasible, before you decide.

However, you needn’t have your own mobile app development team to work on the UI/UX and coding. You can outsource business app development from an app developer, as your experienced and reliable partner. Find the right skillsets in app development from ANGLER to work on your app idea or project. The team in ANGLER is skilled in developing apps for any specific purpose or business. For more details visit www.mobileappoutsourcing.com and fill up the enquiry form. We will get to you as soon as possible.

In the past couple of years mobile app development trends and app user behaviour have changed greatly. The mobile app by far, is the best bet for increasing user or customer engagement. It opens new opportunities beyond the internet browser in a cost effective way, offering unique user experience and engagement for brands and their products.

A whopping 204 billion app downloads has happened worldwide in 2019 and the global smartphone user population is predicted to go up from 3.2 billion in 2019 to 3.8 billion by next year… and so are app downloads. It is the popular Google Play Store that caters to mobile application users worldwide, acting as a virtual platform for app downloads for Android devices.

The Google Play Store is the app store that holds important facts and statistics for users and is especially useful for developing an app idea or building the mobile app. Here are some of the points you should consider before developing your app.

Consider the number of apps on the App Store. Google Play Store has exploded with mobile apps in recent years. Acknowledged as one of the trusted platforms, millions of users visit it daily, and is a first choice for most developers to host their apps. This app store holds presently an estimated 2.9 million apps. Eventually it keeps increasing every day, which according to a report is 3,310 in a day.

According to a report, 8.3 billion apps were installed from the App Store in 2019. Popular apps mainly contributed to the increased downloads (like WhatsApp, Facebook & Messenger).

Apps have rating. According to a report, apps of the Google Play Store that have rating, number to 2,043,044 and the rest without user rating is 1,155,639. Thus users are enabled to make a correct choice. This also guides the developers to use ratings to improve their apps.

Consider Free Apps and Paid Apps. Developers also have to consider that the Google Play Store has 96.2 per cent of apps for free, as of 2019 and 3.8 per cent were paid. It is not that only paid apps earn revenue. Free apps that are most downloaded also earn revenue and many Android apps have in-app billing or purchase features.

App usage facts & categories. A study found millennials more frequently opening apps during the day. High usage was found in certain categories. User behaviour and usage differ as per location and countries too. Certain devices, like the smartphone, were found to have highest usage compared to other devices with internet connectivity.

The app category also leads to popularity and better downloads. Gaming apps on the store are the most popular app category, claiming 13.35% share of hosted apps in the store. Educational apps had a share of 8.95% (as of 4th quarter of 2019). Worldwide, Google Play Store was reported to have generated US $ 14.2 billion by the 1st half of 2019, across the various categories. Android games were seen as the highest earners.

The competition is really tough in Google Play Store, when considering the huge number of apps readily available. So, when building an app, facts and stats like these must be considered before building it with the mobile application developer.

However, you needn’t have your own app developer to work on the UI/UX and coding, just outsource the mobile app development to an experienced and reliable partner like ANGLER. Find the right skillsets in our app development team to enhance your app idea or project. Our team is skilled in developing apps for any specific purpose or business. For more details visit mobileappoutsourcing and fill up the enquiry form. ANGLER will contact you as soon as possible.