A Recent statistics shows that,

• 70% of sales organizations using tablets/smartphones experienced significant ROI
• Companies with fully mobilized sales organization reported 30% higher customer retention and 39% higher sales forecast

Many organizations today were moving on to the world of mobile apps that drive their sales and marketing campaigns to success. With numerous apps available in Google Play store & Apple App Store organizations are wise to try and take advantage of mobile marketing, which has become a necessity.

In every typical organization, marketing team regularly brings out and updates new resources, brochures and modifying messaging to have all hopes for supporting the sales force which brings more business. However, because the sales force is often spread out across the country or even around the world, it might be difficult for them to stay in front of competitors and to ensure that they aware of the new materials which marketing team has created to help them.

This is not about their inefficiency; both departments will be working hard to achieve the shared goal of increasing sales and improving the bottom line. However the disconnected communication leads to frustration and creates a gap between sales and marketing teams.

So what does an organization do in this situation? To go mobile is the best choice.

Go mobile with sales and marketing strategy will be the right solution, mobile apps for sales and marketing teams provide easy communication and offers sales team a great value to solve problems such as not knowing where to find marketing collateral and proposals, or which content to use. With mobile apps they can access the most recent, effective solution for their need on the go.

Key features of deploying mobile apps

• Real-time updates
• Increased brand consistency
• Enhanced Internal and external communication
• Pricing scenarios and quote generation
• Sales proposal creation
• Lead tracking/contact management
• Real-time collaboration with sales and marketing colleagues

Mobile applications brings better interaction between both sales and marketing departments and bridge the gap between the two by making an efficient solution that ultimately help customers to gain higher benefits. Get to know more about mobile application solutions for diverse industries reach us now…

There are about 7 billion people in the world; 2 billion in that were connected to the Internet and 1 billion have smartphones where they can access mobile web”

Some recent studies shows that,

• Smartphone usage is upto 394 % higher compared to past, as these usages now account for 60 percent of digital media time spent
• 70% of people use mobile devices to research any product or service and 33% use their devices when making purchase decisions.
• Users take action on mobile-friendly sites. 1 in 5 website visits lead to an immediate call to the business.

All these together in a nutshell explains that mobile is what everyone need and prefer

Mobile devices have become an integral part in everyday life. After iOS and Android devices entered the market, the industry was revolutionized and the growth of smart phones and their usage has grew up exponentially. Recently we are hearing a lot of buzz around words like responsive design, mobile web, and mobile design.

We cannot overlook mobile devices if we want to stay in the business, as this has been the most important for business development.

In this article we have listed the top reasons that hopefully help to make up your mind for developing a mobile application for business:

Adapts to trends

Mobile app usage and downloads are increasing at a rapid pace, mobile apps market is relatively new so there are endless opportunities for businesses reach success with mobile app. As the market trends evolve, the need to use mobile app also increases, to get every details on the go is what everyone need. As these brings all the update to the hands instantly.

Saves time

One of the biggest advantages of a mobile device is portability, these devices will be with people as they can take it anywhere and do lots of things while on the go like Reading, shopping, booking tickets, checking weather and much more makes people spend more time on their mobile devices than on any other gadget.

Flexibility and interactivity

Mobile applications are more flexible and provide freedom in creating more interactive business solutions. Mobile devices give connection everywhere and lead to bring interactivity within all users.

Benefits:

• Total accessibility
• Larger reach
• Unique features and content
• Cutting-edge tactics, tools, techniques and much more…

Get to know more about Mobile apps and development solutions Contact us now

User interface and User experience were the most significant features considered in developing mobile applications today. Application designing requires an idea that builds something beyond device usage; UX/UI development and mobile app designing have gone through various evolutions. Every year new techniques and trends has been discovered that brings about best features to be implemented in application and interface design. In the same way, now there have been lots of trends that brings great Mobile app design and UX/UI development, most of the developers will be aware of these trending tactics but to foster the remaining and to boost the aware developers, Our blog discloses some of the major trends in mobile app design & UX/UI that can help to generate best app and gain best revenue.

Flat Interface Design

App interface designing should always be “Flat”, as it gives clean and simple structure to the interface. Moreover, it will optimize user experience and helps them to easily access and navigate with the features they require.

Attractive Designs

Remember that application should not consume searcher’s time; apps design should be powerful enough, attractive & user friendly to impress the audience at first sight. Audience should easily understand what the mobile application can do and how to use it effectively.

Layered Interface Designs

Besides implementing structured designs, it will be good to deploy the layered interface. This gives user a awesome 3D experience in their smartphones. For implementing these multilayer interfaces, active widgets can be used at the front end.

Tiled Navigation

UX-enhancing trend is moving towards tiled interfaces that compress contents into understandable format. This format will be a distinctive complement to responsive design techniques and gives users an unprecedented experience to know the flexibility in how content is arranged or sorted.

Creative Animations

Animation features can improve user experience but, it should be kept in mind that the animation loading time does not affect the application. Adding unimportant elements and animations to the application affects the application performance badly.

All the above discussed techniques will improve interface, and offer a rich experience to users. Hiring the right mobile app development company will help you incorporate the trends in an innovative fashion. We @ Mobile app outsourcing have years of expertise experience in designing and development of creative, intuitive and reliable mobile apps. Contact us to get your own mobile app designed.

In today’s fast paced Mobile app development requirements, localizing apps have become significant to fit for new market trends. No doubts if localized mobile apps reach out market in diverse languages, it automatically boosts download. Mobile app localization is just a nice-to-have option as app stores are global, so every developed app should be adaptable for user who downloads the app as he could be located anywhere in the nook and corner .Having a localized app is must for both iOS and Android smartphones.

However, localizing mobile app does not mean to turn words into other languages, Mobile app developers have to make sure that the localized app is up to the standard when the app is available in different languages.

Here we have listed some focus areas that has to be localized to hit more downloads:

Resources

Ensure every resource in the app is kept simple and in understandable way this is not just for codes, it might be images, content, videos, etc. and also the codes should be in simplified format. Make sure that the app runs properly, regardless of language or locale, by maintaining a set of default resources.

Layout

When designing an app that has to be localized, examine the length of sentences and words in languages other than English. Consider spacing factors as well, left-to-right and right-to-left support, it should be in an understandable way and user friendly.

Testing

Test localized apps in an environment that include various OS and multiple available screen sizes based on the markets and targeting form factors. If possible, match your test devices to the actual device that is most likely available to users.

Check Consistency

Lastly, analyze the consistency of language translations. Smooth and effective communication always brings high consistency. If an app is badly translated, it may create opaque reading. To improve language consistency analyzing and optimizing is significant.

Get more tips to improve user experience with mobile apps, feel free to Contact us

5 Tips on Outsourcing Mobile App

Do you have an idea to develop a mobile app but running out of time? , Then the prudent thing that you prefer is to outsource your application to an app development company, so that your application will get into the market by spending least effort.

This scenario is currently happening in almost every organization and has become more relevant in every field; through outsourcing mobile applications organizations can get their app into the market at a faster pace. At the onset, biggest challenge for every business owner is to find the right outsourcing partner. Once you have finalized on whom to partner with, then follow the below given five tips that ensures to get seamless mobile app development.

Emphasis requirements

Provide developers with enough time to understand your requirements. Next, receive a clear development cycle from outsourcing service provider, once that is done don’t make the mistake of rushing into development. Collect detailed specifications and document the same, so app development becomes easier.

Outsource to a updated provider

It will be easier to work with people who understand well about the app culture and who are abreast with latest tech trends. Ensure that outsourcing provider is familiar with latest workflows, customs and interfaces. Choose mobile app outsourcing provider, who are up-to-date and well-informed about emerging trends.

Review periodically

Constantly review your project at regular intervals as this helps to know that your mobile application development is on the right phase, without getting deviated from the expectations. Chalk out on specific intervals to review the app or test out its modules /features. If the project reaches beta stage, make sure that you review more often.

Priotorize app features

At the outset project developers will determine how the app will work at the end, Prioritize and think which features are more important from the end-user point, and the most critical features of the mobile app have to be developed first. Be sure to always develop hardest and highest-priority features initially.

Collaborate constantly

Make frequent communication with your service provider throughout the entire development process. Mobileapp outsourcing providers not only have more experience in developing apps, but also have in-depth knowledge about options/features and tools that are available for perfect app development.

Anyone can develop an app and offer rate sheet, but what does that really mean? It’s the right time to think and choose an idle partner for your outsourcing needs. Do you need an app from the best outsourcing app developers? Don’t make delay contact us to know more….

According to a survey

“There has been a vast increase in time spent on mobile applications, as opposed to mobile web usage”
“Mobile usage has increased to 2 hours and 42 minutes per day from 2 hours and 38 minutes and 86% of this time accounts for mobile apps usage”

In today’s fast-paced environment, there is no scenario that we cannot imagine without the presence of smartphone in, if there’s one thing that people carry with them at any time in every circumstance, that’s a mobile device. Mobile devices have now become the never to avoid gadget in everyone’s life.
Whatever might be the activity that people engage in, they will most likely turn to their smartphones, as they want results fast for whatever they’re looking for in a timely manner. They cannot wait too long for loading, eventually everyone will look for a smart and easy assessing way to get their outputs at fast rate.

Below given are some useful ways that how mobile apps can be optimized to boost user engagement

Optimizing mobile apps

• Put yourself in your ideal user’s place and think about what features in app would impress them.
• If your app is targeting specific search terms, make sure your app details satisfy searchers’ need.
• Provide a clear and concise description, before installation every user will opt for learning the apps functionality. Description should convey apps on the whole functionality, so that potential user can hit more.
• If a user hits more, be sure the information they find will increase their confidence in your app.
• If possible, add in credibility details such as where the app has been featured, awards it has received and snippets from some of the most glowing user reviews.
• Keep the app up to date. Newer is usually more favorable.

Get to know more about Latest mobile apps to enhance user experience Reach us now and make your app best.

There are various things to be considered, when deciding to start mobile app development. One among that a major decision has to be taken is, to insource or outsource mobile apps!! Majority of business owners opt for outsourcing mobile apps to the right solution provider.

Why outsourcing?

Outsourcing in these days have become the process of delegating company’s business process to outsourcing service providers by leveraging benefits ranging from improved quality, low cost labor to product and service innovation. Key reason for choosing an outsource service provider is to have the most cost effective mobile application to meet all the specified requirements.

Mobile apps outsourcing a hotly debated topic in recent years, this will make a great impact on a company’s top and bottom line and have become the key component for successful business. Given below are the top reasons to outsource mobile applications as reflected by companies…

Top reasons to outsource mobile apps

• Lower operational and labor costs, a well-established outsourcing service provider deliver mobile applications with significant savings.
• Companies choose to outsource their mobile applications as they can continue focusing on their core business processes, outsourcing has been a time consuming process in their view
• Outsourcing enable companies to tap and leverage a global knowledge base, having access to world class capabilities
• Freeing up internal resources of the organization and makes them effective for other purposes is also one of the major benefits realized when companies outsource
• Outsourcing save costs and provide a buffer capital fund to companies that could be leveraged as the best profits of company
• Outsourcing companies mitigate risks and enable businesses to realize the benefits of re-engineering

Interested to outsource mobile applications? Leverage its immense benefits and update your business standards…Looking for a best outsourcing service provider? Contact us now we will be your right mobile app outsourcing partner.

Insourcing

Insourcing, recently adapted concept, considered as an alternative to outsourcing. Many developers believe that it will lead to better management control towards job creation at local level. Insourcing is also seen as a solution to the problems of control and hidden costs with outsourcing.

Outsourcing

Outsourcing is a well-known concept that has been accepted and implemented by many organizations across the globe. Often it is considered as a cost-saving technique, outsourcing enhances business to focus on its core competencies by offloading its non-core functions to outsourcing providers

Both the ways will provide good results for any native solution development, but for mobile application development the app developed and delivered should be capable to manage and adapt every upcoming need and should go with all the updated technologies, One of the major questions that arise in the process of developing enterprise apps is to whether a company should build an internal mobile app or hire app developer.

Outsourcing or Insourcing?

Insourcing will help to build a team of skilled people, though it is a time consuming process, Insourcing can also help smaller businesses and startups that have little or no experience with outsourcing.

Outsourcing is a clear winner when businesses need to cut costs for developing apps, while still requiring expert personnel. It was once considered a luxury only larger companies could afford. Today, companies of all sizes use outsourcing to let go of managing non-core functions by saving a lot of resources in the process. Outsourcing also gives access to specialized skill sets of resources and processes that insourcing simply cannot match not without significant costs. This is perhaps one of the most important factors for businesses choosing to outsource.

In this scenario Outsourcing mobile applications will be the right choice to have the best app solution. Mobile app outsourcing companies will have all expertise in app development solution, before deciding whether insourcing or outsourcing is the best option, it is important to first define business goals. A poorly defined objective may result in neither insourcing nor outsourcing being beneficial.

Would you be interested in getting more? To have the best Mobile app solutions and make use of the best outsourcing provider contact us now…

Now mobile apps are everywhere and have become an integral part in day-to-day life. Opportunities arising from mobile apps are becoming bigger and better, so are the difficulties and complexities will also be increasing.

With more number of exploring opportunities many business owners are interested and getting involved in apps development. “A common thing happening now is that around 80-90% of apps have been uninstalled after first use “. This statement clearly states that quality issues which mobile apps are facing.

With many options available end users have become all the more expecting and don’t hesitate to uninstall an app and move on with the next one. The major reason for the dissatisfaction is lower performance or less features of the app. Delayed response time, poor UI, crashing etc., are those which make users to stop using an app.

To overcome all these and get rid of such performance issues mobile APM (App Performance Monitoring) is of utmost importance. Let us look into the recent happenings and the major problems faced by app developers, imperfections of the existing mobile app monitoring techniques and ways to improvise it.

• Device compatibility

Device compatibility is one of the major issues as there are many mobile device makers available in the market. Beyond that there have been many commonly used mobile operating systems like iOS, Android
and Windows 8, Firefox OS etc., this fragmentation of devices and operating systems selection has become difficult for developers to develop a perfect right fit mobile app.

• Crash Reporting

This is the widely known mobile app monitoring technique which assists developers to analyze how and what goes wrong in their apps. Most of the applications crash very rarely but this small mistake makes the user unsatisfied. Apart from crash of mobile apps makes user to uninstall if the app is with bugs, poor response time and so on.

• User Testing

User Testing done every time will not be 100% error free. Many flaws will be detected only by end users as they happen to make use of the app in different scenarios. There may be some issues even which the development teams could ever imagine. So an app has to be tested in all possible cases and in all compatible devices.

• Bringing Transparency

Many app developers will fix bugs or flaws by reviewing reviews. Considerably many solutions do not portray a clear picture which helps to have a real time end user analysis with most relevant solutions. This gives a clear real-time picture of the problem and help in providing a better solution.

Consolidating all these together in a nutshell, the right mobile app development strategy will be the right choice always. To have the best mobile app for business need contact us, we will respond to you on time.

PhoneGap is a great open source framework to build iOS and Android apps. This cross platform development tool allows you to author native applications with web technologies. PhoneGap offers support for major smart phone platforms including iOS, Android, Windows, Blackberry, etc., PhoneGap makes app development for mobile devices more accessible to a broader pool .Every users wish is to have their apps working fast, so immense importance should be given to monitor that your app runs smoothly after download by using some easy optimization tricks.

Listed here are the 5 things which can make wonders to your PhoneGap app performance:

CSS

Many users are fond of animations and they need their app with much attractive visualization, which adds more value to a simplistic app. JavaScript has been the best in creating small animations, JS in general requires more coding to work on mobiles well. Instead, it’s significant to consider using CSS language which allows its users to create animations which load faster and work better on mobile devices.

Touch

PhoneGap lets you use both clicks and touches for app’s operation. Many users think clicks are more comprehensive, but they may cause performance issues in the app more over clicks are just longer to register. Even though clicks are must for devices, physical buttons and touches are recommended for the faster performance of the app.

Sticking to One UI Option

PhoneGap lets you work with few interfaces and libraries like Sencha, JQTouch and JQuery. Many developers combine different interfaces for more impressive results, but that’s not the way to go. To achieve good performance developers should stick to a single interface.

Minimalism in Features

With PhoneGap it’s easy to turn on and off some device-based features. Usually many features will be turned on by default but we may not use all the features. Thus, if your app doesn’t use many features it’s better to disable those features or else it will take several seconds longer to load.

Optimizing JavaScript

As you know, the app loads coding, graphics and everything else as it’s started. Mobile devices can usually load many things at a time, but it has problems with loading a JavaScript file. When there’s JavaScript, the mobile device concentrate only on it to properly load it and everything else is stopped. To minimize this lag, it’s a good idea to place the JavaScript coding in one file to give your app a chance to find all of it easier. Furthermore, to yield even better loading time, you can compress that JavaScript file so that it takes less memory.

Try doing these 5 things – and you’ll get a faster app and grateful users all at once! To know more contact us now..